Online life has become prevalent in the twenty-first century as people are always online using their phones and tablet trying to follow any new trends. Nowadays, people are even buying more goods online than before. Therefore, it makes sense for entrepreneurs and business men to want to tap into this opportunity. As a result, e-commerce has turned into a big trend in the current world. While some businesses choose to use platforms like social media to grow their business, others have chosen to use large platforms like Shopify. Keep on reading to get introduced to Shopify.
What is Shopify?
URL – Shopify.com
Due to the current rate at which e-commerce businesses are gaining customers, most business people would like to launch their online business. Normally, they will have to answer two questions. Can they build a website? If not, who will build one for them?
Well, Shopify is an e-commerce solution that helps these entrepreneurs launch their businesses online. Unlike hiring a professional web designer, it is way cheaper to use Shopify to set up your online store. Once you set up your account, the website gives you a series of customizable templates where you can easily add the details of your company such as a logo, brand name and even pictures. Furthermore, the app offers you a 14-day free trial period during which you can decide whether it tickles your fancy or not.
Steps to Starting a Business with Shopify. Create an Account.
Whether you would like to start an online business or you would just like to try it out, Shopify will allow you to create an account. Visit shopify.com and click the sign-up button. Fill your details in the form that will show up and click the button that says ‘create your store now’. The name that you give your store ought to be unique. Otherwise, the app will suggest that you chose another name. The next form will have a page that will require you to fill information such as your country, contact number and address. Also, you will be asked about the product that you would like to sell. If you would only like to try Shopify out, click the button that says ‘just playing around’ before clicking the ‘am done button.
Start your Shop set up.
Once you are done a signing in, the next page that you will see will be that of your store admin page. You can easily upload product information, and set up your shipping and payment options.
Choose a Layout or Theme for your Store.
Shopify has an inbuilt theme store from which you can easily choose templates to use as your store theme. These templates are easily customizable without having to interfere with the coding of the themes. While free templates are easily customizable, premium templates will offer you more customization options. In case you would like to change a theme completely, you can easily do so by using the ccs or HTML as long as you understand coding. Otherwise, you can use a group of designers called Shopify experts to fully customise your store theme.
Add your Product.
To add a product, the bar on the left and click on the button that says ‘products’. Click the blue ‘add product’ button at the top right corner of your screen. Here you can add as many details about your product as possible. Use details that will improve your sites SEO. You can also upload your product’s pictures from here. Be sure to choose enticing images. Once you are done adding your product, click the ‘save product’ button.
Take your Store live.
Before taking your store live, you will have to include some details on how you will plan to pay taxes and the methods that you will be using to ship your products. After this, you can make your store live.
Three Tips to a successful Shopify Store.
Hire an Accountant.
As a way to cut the cost of their online stores, people will often want to do all the heavy lifting by themselves. This idea is unwise as they may make some blunders in keeping track of their sales while they still have to deal with the running up of the store. To be safe, employ an accountant from the moment that you set up the store.
While starting an online store allows you to work under your guidelines, it is vital that you set a limit to your freedom. This statement means that you should almost always be available to any client that might want to buy your product. Be prompt in delivery of your products to ensure that you earn the trust of your customers.
Have an excellent Customer Service.
For any business to succeed, the client will need to be treated right. Make sure that the customer care agents that you hire understand this fact. Whenever a customer is asking about a product, answer all their questions and ensure that they are completely satisfied by your services.
The digital era has revolutionized the business world. It, therefore, makes sense for you to want to venture into a Shopify store to tap into this opportunity. The above guideline will be more than helpful in doing so.